Let’s take it back to 2017…. A typical gym membership in the UAE costs AED400+ per month and you need to sign up to a 12-month contract. To make matters worse, the only option is to pay upfront…for the WHOLE year…in one BIG payment! (That’s an initial payment of over AED4,800!)
In fact, joining a gym in the UAE was so expensive that in a report released at the time by Deutsche Bank, Dubai was ranked as the 2nd most expensive city in the world to buy a gym membership.
This had to stop! UAE residents had been overcharged for sub-standard gym facilities for far too long! So, we decided to put “Fitness First…Not Profits First” and developed a low-cost gym brand that catered to what people really need.
GymNation was born, and it was time to make health and fitness affordable and accessible for EVERYONE IN THE THE MIDDLE EAST!